Online retail businesses have proved to be beneficial in increasing the audience reach and sales. Setting up an e-commerce website makes it possible for the customers to explore the products online and place the order at a few clicks at any time and location. If you have started a business and want to set up an ecommerce website to increase the customer base and profits, then have a look at the steps to set up a website:
- Select a brand name
Brand name represents the personality of the product and brand. Do a proper research and give a name to your website. It is up to you whether you want to insert the keyword in the brand name or not.
- Get a domain name and SSL certificate
Check whether you can get a domain name related to the website name or not. There are many websites from where you can purchase the domains. Explore different types of extensions such as .online, .shop, .store, etc. Get a SSL certificate to make sure that the interaction between the web browsers of the visitor and hosting of your website is safe and secured.
- Select the suitable e-commerce platform
Different software platforms are available for running the e-commerce website. Software as a Service, Off-the-Shelf software and Bespoke software are examples of such e-commerce platforms.
- Get a hosting package
All the websites accommodate in a server. You must choose the good hosting package as it is responsible for website speed, uptime, and performance. Avoid buying shared hosting as spamming done by other websites on same server may affect the reputation of the website.
- Internet merchant account
To take money through the e-commerce website, you need internet merchant account. Normal merchant accounts do not have access to the funds. To facilitate payment facility, you need to select payment server providers such as PayPal and NetPay.
Now that your ecommerce website is ready to earn, look for some advanced technology solutions and services from Hordanso that assist websites to grow.